As COVID-19 disrupted consumers’ habits, brands had to reimagine how they use technology to meet the needs of customers in a digital world. Many forward-thinking companies are turning to digital development agencies to create crucial customer-facing digital initiatives like apps and eCommerce sites, and cutting-edge technology like IoT, virtual reality and augmented reality.

However, choosing the right partner can be challenging. Because your agency will play a pivotal role in helping to drive revenue, save money and increase efficiency, it’s important to identify a partner who can offer meaningful support. In this playbook, we examine the five qualities that business leaders should look for when evaluating potential partners, including:

• Do they have the experience to meet your goals?
• Can they provide creative, out-of-the-box solutions that open up new revenue streams?
• Are the team members you will work with engaged and experienced?

​