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Instagram Says Posting Longer Reels Can Hurt Your Performance
Reels longer than 90 seconds often don't have the same reach as shorter content, according to IG.
By Andrew Hutchinson • May 13, 2024 -
Instagram Expands Access to Creator Marketplace
Ten more regions, including several EU countries, will now be able to access IG's creator collaboration database.
By Andrew Hutchinson • May 12, 2024 -
Trendline
Top 5 stories from Social Media Today
A look at the recent top stories in social media marketing.
By Social Media Today staff -
Threads Adds View Counts on Posts
Now you can see how many people saw each of your Threads.
By Andrew Hutchinson • May 9, 2024 -
Meta Tests Instagram To Threads Cross-Posting
An easy way to feed your IG updates through to Threads.
By Andrew Hutchinson • May 7, 2024 -
Meta Adds More Elements to Its Verification for Business Subscription Package
Meta's expanding its business subscription offering.
By Andrew Hutchinson • May 7, 2024 -
Meta Adds Enhanced AI Creation Tools for Facebook and Instagram Ads
New AI tools for Meta advertisers.
By Andrew Hutchinson • May 7, 2024 -
Key Posting Tips for LinkedIn, Instagram and Facebook [Infographic]
Some pointers to help in your social post creation process.
By Andrew Hutchinson • May 6, 2024 -
Instagram Adds Four Interactive Sticker Options
More considerations for your IG Stories.
By Andrew Hutchinson • May 4, 2024 -
Meta Implements New AI Disclosure Requirements
Meta needs to make a clear stand against the expanded use of AI images.
By Andrew Hutchinson • May 2, 2024 -
Meta Unveils AI-Powered Ad Tools at Newfronts
A range of new ad enhancements from Meta.
By Andrew Hutchinson • May 2, 2024 -
Instagram Tests Clear Mode for Reels
An easy way to view Reels without the on-screen clutter.
By Andrew Hutchinson • May 1, 2024 -
Instagram Updates Feed Algorithm to Prioritize Original and Emerging Creators
If it can accurately detect and recommend original posts, that could be a major win for both creators and users.
By Andrew Hutchinson • April 30, 2024 -
Instagram Says a Glitch Temporarily Erased Millions of Followers From Accounts
No, it wasn't something you did.
By Andrew Hutchinson • April 29, 2024 -
Meta Plans To Cut Staff at Its Oversight Board Group
The Oversight Board provides an alternative appeals process for moderation decisions.
By Andrew Hutchinson • April 29, 2024 -
Meta Posts Solid Growth in Q1, Highlights Future Investment in AI
The latest performance numbers from Zuck and Co.
By Andrew Hutchinson • April 24, 2024 -
Meta Signs Up to AI Development Principles Designed to Combat CSAM Content
The program aims to address the creation of CSAM content by AI tools.
By Andrew Hutchinson • April 23, 2024 -
Instagram Adds New Options for Creator Subscriptions
Instagram is now facilitating over 2 million creator subscriptions.
By Andrew Hutchinson • April 22, 2024 -
Meta Announces Screen Smart Series for Parents in the US
Meta's Screen Smart series aims to inform parents of the various measures they have to ensure their kids are safe online.
By Andrew Hutchinson • April 21, 2024 -
Meta Announces Upcoming Ads Showcase at Newfronts 2024
Get the lowdown on the latest Meta ads news and updates.
By Andrew Hutchinson • April 21, 2024 -
Meta Shares Lead Gen Ad Tips
Meta's Lead Gen ads can be a great way to get more info on your target customers.
By Andrew Hutchinson • April 18, 2024 -
Meta Brings Advanced AI Chatbot to All of its Apps
Meta's keen to get more people using its latest AI chatbot — but will they?
By Andrew Hutchinson • April 18, 2024 -
Meta Faces Challenges in Europe Over Ad-Free Subscription Offering
EU regulators have argued that Meta's consent or pay approach is not in alignment with the intention of the law.
By Andrew Hutchinson • April 17, 2024 -
Instagram Adds Interactive Polaroid Frame for Coachella 2024
An interesting activation for Coachella 2024.
By Andrew Hutchinson • April 15, 2024 -
Meta Looks To Help Instagram Influencers Create AI Bot Versions of Themselves
Meta's developing a new product that'll enable influencers to create AI bots in their voice.
By Andrew Hutchinson • April 15, 2024 -
Meta Expands Its Tests of Generative AI Features
All social platforms are still seeking a killer use case for generative AI.
By Andrew Hutchinson • April 14, 2024